The Wealth Optimization Program™ is a revolutionary process that brings clarity and focus to the financial planning process. The Program encompasses a four step process that gives you the confidence that all of your goals will be achieved.

  • STEP 1: The Identification Process®

    Identification of the client’s specific financial and life goals to guide future planning and decision-making.

    Includes clarification of current financial situation and life goals, personal and financial history, vision for the future, income and expense analysis/projection, and risk assessment including estate plan and living benefits analysis.

  • STEP 2: The Strategic Blueprint

    A customized roadmap describing the steps needed to achieve the client’s personal and financial goals.

    Includes an overview of the financial position, cash-flow analysis, investment priority planning, risk management formulation and outcome analysis.

  • STEP 3: The Achievement Formula

    Implementation of the client’s Master Financial Plan™. This provides clients with a systemized method of acquiring additional financial products needed to achieve their goals.

    Includes due diligence and market analysis, optimal solution selection, complete underwriting management, selection of financial products and professional investment managers.

  • STEP 4: The Progress Evolution

    Continual review of the client’s financial progress to ensure clarity in all financial decisions

    Includes systematic portfolio re-balancing, detailed performance reports, comprehensive in-person review of overall financial progress, and tax efficiency monitoring

  • "My experience with Patrick Murphy (and Secura Financial Group) over the past 10 years has been extremely positive. He has guided us through the structure of our insurance and investment portfolios to create a strong sense of financial security. We have a tremendous amount of respect for Patrick’s professionalism and personal service when dealing with our accounts."Dr Jeff YachOrthopaedic Surgeon, KGH
  • "You helped us organize our financial situation, and gave us confidence that we will achieve our goals. Going through The Wealth Optimization Program™ helped us focus on what is important. That's made it easier to make the right financial decisions. You could say completing The Wealth Optimization Program™ has been one of the wisest investments we've made. We would recommend your services to anyone." Dr Ken Fern Orthopaedic & Spine Surgeon
  • "Working with Pat Murphy and Secura Financial Group has been an extremely beneficial process for us. Over the last several years, Pat has enabled our transition from students to young professionals using his personalized and comprehensive Wealth Optimization Process. We greatly appreciate the integrity and professionalism Pat has demonstrated in helping us create investment and insurance portfolios that afford us an invaluable peace of mind.” Dr Aaron & Pam Campbell Orthopaedic Surgeon, KGH
  • “Choosing Ray Calver and the Secura Financial Group as our Financial Advisors has proven to be one of the best financial decisions my wife and I have made. Ray’s personal, friendly approach to the business relationship has made working with him comfortable and enjoyable. His financial advice has been professional and valuable. In the time he has been advising us, he has successfully consolidated our portfolio and it has grown significantly. He and his team are always ready to answer questions and give advice. We heartily recommend Ray Calver and the Secura Team as trusted, competent and caring Financial Advisors.” Vic and Joan Stonehouse Ministers of the Free Methodist Church in Canada
  • “ Mr. Jeff Hancock has been our financial planner at Secura. We have come to rely on his integrity and knowledge for our financial affairs. His ability to understand our unique financial situation coupled with the need to provide adequately for our family members in the future has resulted in excellent advice from which our analysis has evolved into a solid financial plan. We have never felt rushed or pushed into a decision but have respected his analysis of our financial position and have agreed with his plans for our future financial health. His calm quiet personality provides him the ability to discuss in a straightforward manner often complex topics related to financial planning, estate planning, investment planning and insurance planning. He has a thorough knowledge of all of the required vehicles available for us and how and when they should be accessed. Ever since we met Mr. Hancock we have felt very comfortable with entrusting him with our financial needs.” Dale and Mary Anne Mercer Kingston, ON
  • “Our experience working with Pat Murphy over the years has been tremendous. His approach to planning is methodical and very educational. We are very grateful for his help, and would highly recommend Secura Financial Group’s services to anyone.” Jamie & Michelle Hall General Manager, Gananoque Chev Cadillac
  • “I have dealt with Secura for a number of years including the hand over to Ray Calver to manage my affairs. I am not someone who likes to spend a great deal of time on my financial situation. I guess I am too involved in my work...which I enjoy immensely. In Ray I deal with someone who I trust totally, whose engagement with me reflects my needs and preferences and who has helped enormously in establishing an appropriate path for my financial present and future. He has been most accommodating in meeting my needs and in anticipating future needs with appropriate products and services. He has coordinated most effectively with my network when needed, including my accountant over some tax issues. He has been a delight to deal with, both professionally and personally. I wholeheartedly recommend him." Alan Middleton Schulich School of Business, York University
  • “Working with Jeff Hancock has helped us to feel much more comfortable with our investments and finances. Jeff has taken the time to understand what is important to us and helped us develop a plan so we know how much we can comfortably spend, so we can enjoy doing what we want and know that we should always be ok. Jeff is always available to review our plans and investments with us, but if we ever have a worry or concern Jeff is there to talk with us and we always feel much better after our meetings. He does an excellent job of explaining things in a simple and direct way that relates to our situation. We are always happy to recommend Jeff to our family and friends without hesitation.” Wayne and Fran Green retired and enjoying life
  • “Quality Service can simply be defined as “Say what you do and do what you say”. Financial management of investment portfolios and estate planning can be a web of details which can be overwhelming. Important decisions have a direct impact on our present and future financial stability. Ray Calver and his Secura Financial team provide us “Quality Service”. We have confidence in his demonstrated honesty, integrity, and professional knowledge. Ray’s patient guidance provides us the necessary clarity to help us make well informed decisions. Ray has earned our trust which is not an easy thing to do in today’s environment. He shows a genuine interest in meeting our goals. We strongly recommend Ray as a “Financial Advisor of choice” to provide his services to anyone requiring them." Dave and Ina Coffin Kingston, ON
  • "I had the pleasure of working with Pat Murphy recently when reviewing options related to an insured asset transfer product. He spent a considerable amount of time explaining the product and developing the scenarios. I liked his conservative approach and his level of detailed analysis into my own financial situation and ultimately he helped me choose the right product at the right price-point. This is not the only time I have used Secura and I highly recommend working with Pat Murphy and his team." Christopher J Edwards Lawyer and Partner, Templeman Menninga LLP
  • “Upon our retirement and sale of our business, Ray created a customized wealth management plan that allows us the freedom to maintain our lifestyle. We are confident in Ray’s ability and knowledge to provide sound financial advice. Our investments with Secura Financial are managed professionally and with integrity." Graham & Beverly Brooks Retired Business Owners
  • “ Investing and financial planning can be very complex in many ways. You have helped provide clarity to our situation and always ensure that we understand our plans. Not only has your guidance allowed us to be confident that we have no reason to worry about money or income, you have also helped design our plans to be very beneficial for our family. It’s comforting to know you care. Thank you." Dr. Joseph and Hilda Lewis Retired
  • “We have found the process that Jeff has taken us through to be very thorough and educational and it has helped immensely in getting us organized and on track with our planning. He has integrated our corporate and personal planning so we can build our portfolio and then protect it in the most efficient manner. Having our binder (financial plan), gives us peace of mind that we have a plan and we know what it means for our future and our family. We would definitely recommend working with Jeff and Secura Financial Group.” Matthew and Jennifer Derbyshire President, Clermont Group of Companies
  • A comment sent by a client..... "Many thanks for your time yesterday. I feel that I have a better understanding of what the big picture looks like and will see where we are a year from now. Also, last night as I was looking ahead to the end of the week, it dawned on me that it was exactly 6 years ago on Tuesday, January 19 (2010) that we met at Starbucks in Brockville where I left with you my 4 black binders of investment history. You took those binders, reviewed them and then advised me of your recommendations. In my opinion, it was one of the best decisions I have made in my life to have switched to you as my financial adviser. My dear dad always SPOKE VERY HIGHLY of you and your business sense. Dad was a very wise and insightful man. I'm extremely thankful that I listened to him and to 'my gut' turning to you to handle my investments. Thank you, thank you, thank you." Kathy Caldwell retired teacher (and second generation client
  • “Jeff Hancock of Secura Financial Group has been our financial advisor for the past 20 years, from the time that Cathy and I first opened our business in 1996. This past spring we sold our interest in the business and retired, and Jeff tells us we have been his first "wire-to-wire" clients. 20 years ago we were not financially savvy. From the outset, Jeff worked diligently with us to discover our long term plans and goals and our needs. I remember him initially using an involved questionnaire as a tool to assess our risk-tolerance, but more important to Jeff was the time he spent talking with us, assessing our financial position, our needs and our attitudes. He then carefully and very patiently walked us through our investment options, based on our financial means of the day. Jeff offered sound advice, but in all honesty, we never felt pressured to "sign up" for anything; he simply laid out what he felt were our best options and allowed us to decide. Over the years, we met with Jeff sometimes once but more often twice yearly. Our financial situation changed markedly over those years, and Jeff continued to work carefully and diligently with us to craft an insurance and investment portfolio tailored to our individual situation. Now that we have retired, we continue to meet twice annually, for several hours, as Jeff explains our situation of the day, and our financial options. In my opinion, Jeff's strength lies not only in his knowledge of, and access to, various financial strategies and instruments, but also in his very individual, personal approach to financial planning. Working with him has made our retirement at a relatively early age possible and comfortable. I would strongly recommend him to any of my friends.” Jay & Cathy Black Bayridge Animal Hospital - Retired
  • When making lifetime decisions in regards to ones investment portfolio, insurance, and future estate plans, it is imperative to rely on someone who possesses integrity, honesty, and knowledge; to guide them through the maze of possibilities. We have found just such a person in Ray Calver, and Secura. We feel very comfortable with his level of expertise in the financial field, and his integrity is impeccable. He is a true professional. The Office back-up team are some of the friendliest, and most helpful people I have encountered, and always seem to be right there with him, on top of every situation. I have no hesitancy to recommend him and his services to anyone requiring them.H. F. NeversBrockville, ON